Merchant-Side Effects of Buy Now, Pay Later (BNPL)
Research Co-Author with Prof. Alan Chernoff, New York University
May 2026 - Present
This project studies how BNPL adoption affects merchant performance using staggered difference-in-differences and event-study designs. I am helping construct an analysis-ready merchant panel by combining alternative data across five BNPL providers with entity resolution, ticker mapping, industry classification, and adoption-date validation. The empirical design examines revenue growth, operating margins, web traffic, and cumulative abnormal returns, with firm and time fixed effects, clustered standard errors, parallel-trends tests, dynamic treatment effects, and heterogeneity across industries, firm sizes, and adoption windows.
Python / Difference-in-Differences / Event Study / Alternative Data / Fixed Effects / Corporate Finance / BNPL
GitHub Repository
